At RMIT University, a unique initiative called ‘Soy Boy’ has been launched to combat online disinformation and foster respect within the university community. This initiative takes the form of a digital comic series co-designed by RMIT students, educators, and violence prevention experts. The comic, titled The Adventures of Soy Boy and Friends, features characters like Soy Boy, T-Bone, Avo, and Pot Noodle, who tackle the challenges of university life while promoting critical thinking and credible sources.
The first edition of the comic, unveiled during the 2025 Respect at Uni Week, delves into the pressures faced by young men due to the proliferation of fake news and harmful narratives. This week-long event aims to deepen understanding, prevent gender-based harm, and cultivate a culture of respect and safety on campus. The term ‘Soy Boy’, often used as an insult online, targets men who are perceived as deviating from traditional masculine norms.
The comic series aims to dispel myths and misinformation, such as the belief that soy milk is unsuitable for men due to its impact on testosterone levels. By incorporating insights from experts like RMIT’s nutrition specialist Dr. Sharayah Carter, the comic encourages discussions around seeking truth amidst the deluge of online information and emphasizes the importance of sharing knowledge in a respectful manner.
The inception of The Adventures of Soy Boy and Friends project dates back over a year when RMIT’s Prevention and Respect team, led by Shelley Hewson-Munro, initiated an innovation pilot. Through workshops and campus interactions, male students shared their experiences and brainstormed ways to challenge outdated stereotypes and engage their peers on common issues.
These collaborative efforts led to the creation of a comic series that reflects the modern challenges faced by university students in an era dominated by digital misinformation. The project underscores the evolving nature of university life and the ongoing commitment of students, educators, and researchers to create safe and inclusive campus environments.
The comic’s illustrations were crafted by Millie Ovenden, an RMIT graduate, with input from the 2024 student cohort. The initiative not only provides a creative platform for students but also serves as an educational tool to promote critical thinking and combat online falsehoods. Future editions of The Adventures of Soy Boy and Friends are slated for release throughout the year, furthering the project’s mission to foster a culture of respect and integrity within the university community.
